Global agenda

IMS works across a range of issues that influences the way we support the development of free and professional media in the countries we work in.

Conflict and instability promote a vicious cycle of poverty, corruption, radicalisation and mass migration. These are all topics relevant to the communities and countries in which IMS works and we therefore address these topics within and across our media development programmes-. Conflict and instability also contributes to maintaining a glaring lack of parity in the way men and women, as well as ethnic and religious minorities, participate in and are portrayed by media.

IMS has a strong focus on gender balance throughout our work and within the organisation.

Sustainable Development Goals

“Access to information and the protection of fundamental freedoms”, known as Goal 16.10, is a part of the 17 Sustainable Development Goals agreed by the UN and the world’s nations in 2015 – goals to end global poverty. Independent media and access to reliable information is essential to the realisation of the goals. The public needs access to information to hold their government accountable to commitments on improving education, health, gender equality and so forth. To this end, good journalism delivers the critical and accurate information that the public needs for this to hold their governments accountable.

Emergency assistance

IMS’ rapid response mechanism provides urgent support to local media caught in emergencies

Our rapid response mechanism helps journalists to operate safely while producing reliable, conflict-sensitive information for the public, which can be of vital importance during conflict or other challenging situations. Some initiatives are of a preventive nature while others seek to assist media affected by sudden changes (positive or negative) where they work. This could be a closing space for press freedom, unexpected political tensions, the end of a repressive regime or a peace agreement promising change.

The mechanism is global and flexible. Interventions are context-specific, targeted, and limited in scope as well as duration. Our focus is to address the needs of media actors working for positive change in a difficult situation.

Recent interventions include Armenia/Azerbaijan, Lebanon, Mozambique, Nicaragua and Sudan.

The rapid response mechanism has also been involved in addressing the Covid-19 pandemic, including by redirecting ongoing interventions to focus on raising awareness about the disease. For instance, support was provided to a Mozambican partner to enable community radios to run information campaigns; in Armenia, a partner produced cartoons on prevention and hygiene shared widely on social media; and in Ukraine, a Covid-19 dedicated fact-checking website was supported.



Andreas Sugar
Andreas Sugar

Head of IMS Rapid Response, IMS

Phone: (+45) 5210 7804

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Gender equality

Working for equal rights and equal representation in media production and content is a cornerstone in IMS' work.

We are convinced that media cannot be professional unless both men and women and people from disadvantaged groups participate and are represented in media production and that media content is free from stereotypical and degrading content. Our vision is that everyone, irrespective of a person’s gender, sexuality, ethnicity, religion, disability or socio-economic status, can enjoy his/her right to freedom of expression and participate in the public debate.

IMS works throughout its programmes on improving the working conditions of women journalists through research, harassment and discrimination policies for media houses and capacity building of syndicates and unions, strengthening women in the media through women journalists’ associations, mentorship and training programmes, safety of women media workers and gender equality in media content through ethical guidelines, editorial guidelines, self-regulatory mechanism, training in gender sensitive journalism and media monitoring etc.

Media & self-regulation

IMS views media regulation as a tool for democratic development

Around the world political, technological and economic changes place new strains on media freedom. As a result, there is a need to find ways to reform media policy and to regulate the media sector.

If media are to fulfill its democratic potential, an updated regulatory framework needs to be in place to adapt to the current media landscape. IMS are part of an international training programme on media self-regulation that targets individuals and organisations who can promote standards and self-regulation of the media sector in their respective countries, and who are aiming at actual change towards a more efficient and sustainable planning and implementation of self-regulation of the media.



Emma Lygnerud Boberg
Emma Lygnerud Boberg

Gender and Programme Development Adviser, IMS

Phone: +4553607915

Gulnara Akhundova
Gulnara Akhundova

Head of Department, IMS

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Result of external review