IMS works to improve the content and quality of media products through training of journalists and media workers in basic as well as in advanced journalism skills. This includes areas such as investigative reporting, conflict sensitive journalism, new media technologies and the art of documentary film-making and photo journalism which can provide a different outlet of expression in countries where traditional media is under pressure.
Well-trained journalists equipped with professional skills based on internationally recognised best practices of journalism are an important component to the safeguarding of media freedom and ensuring an independent and pluralistic media.
Media content that reinforces democracy and promotes conflict resolution based upon core professional standards and practices is essential for the media to fulfill its role as a watchdog in society and to contribute constructively in relation to the coverage of complex conflict-related issues.
IMS seeks to support local media and the content it produces by:
- Providing training for media, preferably on location inside media houses from management to newsrooms
- Providing training of trainers
- Developing training materials, including handbooks, trainers’ guides on best practice models
- Working to include best practice journalism training materials in national media education curricula
- Strengthening the links between media, civil society, humanitarian organisations and academia to expand media’s access to information